PAST WORKSHOPS
2003
2004
2005
2006
2007
2008
2009
2003:
September 7th to 9th
Buffalo New York
The Mansion on Delaware
KEYNOTE:
Lorrie K. Turner
Corporate Counsel, Rich Products Inc.
LICENSORS WORKSHOP TOPICS:
Licensing Models Presented by Industry Leaders
Risk Management, Product Liability, & Product Safety Metrics
September 7th to 9th
Buffalo New York
The Mansion on Delaware
KEYNOTE:
Lorrie K. Turner
Corporate Counsel, Rich Products Inc.
LICENSORS WORKSHOP TOPICS:
Licensing Models Presented by Industry Leaders
Risk Management, Product Liability, & Product Safety Metrics
2004:
September 26th to 29th
McDonald's Corporate Headquarters
Oak Brook, IL
KEYNOTE:
Peter Schaefer
Corporate Vice President, Safety and Security Department
McDonald's Corporation
LICENSORS WORKSHOP TOPICS:
Decision Trees for Risk Assessment
What's Your Licensing Scorecard?
September 26th to 29th
McDonald's Corporate Headquarters
Oak Brook, IL
KEYNOTE:
Peter Schaefer
Corporate Vice President, Safety and Security Department
McDonald's Corporation
LICENSORS WORKSHOP TOPICS:
Decision Trees for Risk Assessment
What's Your Licensing Scorecard?
2005:
September 11th to 14th
The Walt Disney Company Studios
Burbank, California
KEYNOTES:
Manuel Grace
Senior Vice President, Corporate Counsel
The Walt Disney Company
Harry Dolman
Executive Vice President
Disney Consumer Products
Chairman Hal Stratton
U.S. Consumer Products Safety Commission
LICENSORS WORKSHOP TOPICS:
Community Benchmarking Presentations
Models in Crisis Management
Corporate Communications
September 11th to 14th
The Walt Disney Company Studios
Burbank, California
KEYNOTES:
Manuel Grace
Senior Vice President, Corporate Counsel
The Walt Disney Company
Harry Dolman
Executive Vice President
Disney Consumer Products
Chairman Hal Stratton
U.S. Consumer Products Safety Commission
LICENSORS WORKSHOP TOPICS:
Community Benchmarking Presentations
Models in Crisis Management
Corporate Communications
2006:
September 24th to 27th
The Coca-Cola Company Headquarters
Atlanta, Georgia
KEYNOTES:
Kimberly K. Billoni
Executive Director
Society of Product Licensors Committed to Excellence
Cindy Birdsong
Vice President of Worldwide Licensing and Retail Operations
The Coca-Cola Company
Mark Greatrex
Senior Vice President of Marketing Communications and Insights
Leader of Marketing Center of Excellence Teams
The Coca-Cola Company
LICENSORS WORKSHOP TOPICS & PRESENTATIONS:
September 24th to 27th
The Coca-Cola Company Headquarters
Atlanta, Georgia
KEYNOTES:
Kimberly K. Billoni
Executive Director
Society of Product Licensors Committed to Excellence
Cindy Birdsong
Vice President of Worldwide Licensing and Retail Operations
The Coca-Cola Company
Mark Greatrex
Senior Vice President of Marketing Communications and Insights
Leader of Marketing Center of Excellence Teams
The Coca-Cola Company
LICENSORS WORKSHOP TOPICS & PRESENTATIONS:
SPLiCE Benchmark Models:
Product Approval Process
Licensee Selection
SPLiCE Benchmark Reports:
Contract Management
Ensuring Quality & Safety of Licensed Products
Software Solutions
Executive Summaries:
Communications
Brand Image Risk
Panels:
Food Licensing Strategies & Perspectives Panel:
Brown-Foreman – Susan Buckmaster; The Coca-Cola Company – Shahab Khosravan; US Postal Service – Richard Parlier Jr.
International Licensing Models & Case Studies Panel:
The Coca-Cola Company -Shahab Khosravan; Mattel Inc. - Katrice McCorkle; Nike, Inc. - Christopher Vacca; Yamaha Motors Corporation - Eunnie Hur
2007:
Work In Progress
Work In Progress
2008:
Work In Progress
Work In Progress
2009:
Work In Progress
Work In Progress


