PAST WORKSHOPS


2003


2004


2005


2006


2007


2008


2009


2003:
September 7th to 9th
Buffalo New York
The Mansion on Delaware

KEYNOTE:
Lorrie K. Turner
Corporate Counsel, Rich Products Inc.

LICENSORS WORKSHOP TOPICS:
Licensing Models Presented by Industry Leaders

Risk Management, Product Liability, & Product Safety Metrics
2004:
September 26th to 29th
McDonald's Corporate Headquarters
Oak Brook, IL

KEYNOTE:
Peter Schaefer
Corporate Vice President, Safety and Security Department
McDonald's Corporation

LICENSORS WORKSHOP TOPICS:
Decision Trees for Risk Assessment

What's Your Licensing Scorecard?
2005:
September 11th to 14th
The Walt Disney Company Studios
Burbank, California

KEYNOTES:
Manuel Grace
Senior Vice President, Corporate Counsel
The Walt Disney Company

Harry Dolman
Executive Vice President
Disney Consumer Products

Chairman Hal Stratton
U.S. Consumer Products Safety Commission

LICENSORS WORKSHOP TOPICS:
Community Benchmarking Presentations

Models in Crisis Management

Corporate Communications
2006:
September 24th to 27th
The Coca-Cola Company Headquarters
Atlanta, Georgia

KEYNOTES:
Kimberly K. Billoni
Executive Director
Society of Product Licensors Committed to Excellence

Cindy Birdsong
Vice President of Worldwide Licensing and Retail Operations
The Coca-Cola Company

Mark Greatrex
Senior Vice President of Marketing Communications and Insights
Leader of Marketing Center of Excellence Teams
The Coca-Cola Company

LICENSORS WORKSHOP TOPICS & PRESENTATIONS:

SPLiCE Benchmark Models:
Product Approval Process

Licensee Selection

 

SPLiCE Benchmark Reports:

Contract Management

Ensuring Quality & Safety of Licensed Products

Software Solutions

 

Executive Summaries:

Communications
Brand Image Risk

 

Panels:

Food Licensing Strategies & Perspectives Panel:

Brown-Foreman – Susan Buckmaster; The Coca-Cola Company – Shahab Khosravan; US Postal Service – Richard Parlier Jr.


International Licensing Models & Case Studies Panel:

The Coca-Cola Company -Shahab Khosravan; Mattel Inc. - Katrice McCorkle; Nike, Inc. - Christopher Vacca; Yamaha Motors Corporation - Eunnie Hur


2007:
Work In Progress
2008:
Work In Progress
2009:
Work In Progress